1. There is no signage. This is the only clue that we were in fact in the right place.
2. If you are gung-ho about the product, want the absolute best selection, and don't care about prices, go the first day. Pitch a tent, camp out, do what you have to do. We went the last two days, and I have to say that the experience wasn't really what I expected. I thought it would be far more intense. I was ready to go toe to toe with overzealous preppies and never got the chance.
3. I'm not sure if this happens every time, but there was a gun show smack next to the Lilly sale. The line for the gun show was a good ten times longer than the line for the Lilly sale. Wah wah.
4. Speaking of lines, if you get there before the sale opens, you will wait on line - even the last day.
5. If you're not from the area and are planning to stay the night, like we did, there is a lovely Radisson on the same property as the convention center where the sale is held. We literally drove from one side of the parking lot to the other. So easy. The King of Prussia mall is also very nearby - lots of restaurants and shops (in case you don't score at the sale) within arms reach.
6. The "fitting room" - notice the singular - is a large, open space with a curtain. It's all out in the open. I'm shameless and have no problem strolling around in my skivvies in front of complete strangers, but if you do, wear the ample undergarments.
7. My advice is to go in with a spending limit in mind. Lord knows it's easy to get swept away with Lilly. I promised myself I wouldn't spend more than $200, and my grand total was $182.
8. Keep your expectations in check. I think most of the stuff goes during the first two days. When I went, there was a plethora of dresses and skirts, very few tops and cardigans, and no pajamas or jewelry. The only shoes there were sizes they don't offer in-store.
9. There was a single box towards the back of the sale that had samples in it for $5 or $10 a piece. There wasn't much left by the time I saw it, but I could imagine this being a great resource towards the beginning.
10. Pay close attention to all of the product. There were certain things there that had clearly been made solely for the sale. I don't know about you, but it irks me when companies say that a certain product is "selling for $___" when it never even made it to the store in the first place.
Overall, we had a great time and I think we'll do it all again next year. I think the most important thing to know is that while I had been anticipating this for years and it wasn't quite the earth-moving event I hoped it would be, anything-fun filled and dressed in Lilly is a success in my book.